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Why Pinterest is More Than Just a Pretty Face

Pinterest is the latest social network to capture everyone’s attention. We have already seen great campaigns from Roxy, BMI, Peugeot and Kotex, and others are getting involved as well. It is a...

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What’s Your Brand Archetype?

So how do you know when you’re compromising your brand for the sake of a campaign, or whether you’re simply sacrificing a great campaign? How do you stay contemporary, and classic, at the same time? It...

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